Corporate brochure

Zeifman & Co.

Expertise, commitment, and achieving results are the core strengths of Zeifman & Company, so I chose to use a minimalistic design with large solid blocks of colour — representative of a solid foundation — emulating these traits of the trust-worthy and well-established Canadian accounting company.

Both the white borders and white space allow the page to breathe while maintaining a sense of formality. Since the company has provided successful business for over 50 years, I chose warm grey, teal, and brown corporate colours to ensure that it continues presenting a face of modernity. In that same vein, I contrasted the logo’s classic serif font with the more contemporary Gill Sans to fill out the body of the writing.

Designed for Mitchel Shore Creative Services Inc.

Brochure covers

back cover of Zeifman corporate brochure front cover of Zeifman corporate brochure

Inside spreads

inside spread of zeifman brochure inside spread of zeifman brochure
inside spread of zeifman brochure inside spread of zeifman brochure

I suggested that this group shot go for a more natural approach, capturing a realistic meeting scenario in a show of camaraderie and humanizing the subjects, as opposed to the rigidness of standard portrait photography.

Folder covers

the back cover of the folder for Zeifman corporate brochures the front cover of the folder for Zeifman corporate brochures

Corporate brochures

zeifman corporate brochure cover zeifman corporate brochure for Axis

PREVIOUS

/

NEXT